Joseph Holroyd

Producer | Narrative Designer | Merchandising | 3D Art

Having worked in media since 2013, I’ve held almost every role in production. I’ve produced games, animations, best-selling books and merchandise, and audio content, including a radio show. As a former host and events presenter, I excel with people, organisation, and working under pressure to deliver extremely high client satisfaction to tight deadlines.

I am an Agile Producer, trained in Scrum and Kanban with LeSS framework. As a merchandiser, I am also familiar with Waterfall.

If you’d like to reach me, use the Contact form below, or connect with me on LinkedIn

Voted 2nd of 64 for Aesthetics; best visuals and sounds.
Summer Set Radio

Producer, 3D artist, UI Designer, Project Page Designer, VA for “Dispatch.”

Producer, Product Owner, Director, Designer

Guild66

Recruited and Onboarded 16 artists, 3 Editors,
1 Musician, 10 QA Technicians.

55 Monsters, 8 Player Characters, 51 Spells, 110+ items, 8 Unique Regions.

Narrative Designer, 3D artist, Level Designer, Quest Designer.
Dokis World

48 Hour GameJams

Click any image to find out more!

I developed a small parcel delivery simulator as part of a 4-person team.
I 3D modelled, textured, rigged and animated various character and environment props. As the Narrative Designer, I generated the game’s layout, UI, 11 character barks and supporting text, including the game’s description and logo.

For Carton Courier, I created 3 buildings, 2 robots to receive deliveries, 1 claw for grabbing parcels, the parcels, 2 bins, a traffic cone, and 3 varieties of road.

For Graviture, in 48 hours I modelled and textured all 3D art, maintaining the requested art style.

Abstraction is my first solo game jam project in UE5. This miniature project was developed for the Imaginary Card Jam, where the goal was to create a card for an imaginary trading card game.

I created an animated 3D card where the components move independently of each other. My objective was to develop my skills in every stage of production and expand my knowledge of blueprints and scripting in UE5.

Recommendations

Emily Richardson MA
Editor and Researcher at SIGWATCH, Founder of the Language Confidence Project.

I’ve collaborated with Joseph on the culture/linguistics aspects of Guild66 and it’s a project that I’m so excited about. Joseph has created such a strong, immersive creative world and has considered so many aspects of gameplay from a complete beginner perspective to make this as welcoming and inviting to new people as possible, which is something that’s missed by so many TTRPG creators, and so I’m confident that this will be such a fantastic entry into roleplaying games for so many new players. I was also lucky enough to be present for one of the beta testing campaigns (four sessions) and seeing it in person, where he led us through the campaign, really brought it to life. What Joseph truly understands is that this isn’t just about fiction writing or about creating battlegrounds with monsters: it’s about bringing people together. He asks questions. He listens. And people thrive because of it!

Kevin Colombin
Freelance Music Producer with representation on behalf of DistroKid

I had the pleasure of working with Joseph during the Summer Set Radio game jam project, and it was a great experience. Professional, easy to work with, and clear about the project's direction, while still allowing plenty of creative freedom. That balance made the whole process smooth, inspiring, and genuinely enjoyable.

Meade Humble
Editor and Marketing Copywriter at Kinstone Glass

Such an understanding and thoughtful person! Truly a great experience to work with. 10/10! Fun, creative, polite, and easy to work with, creative, responsive, thoughtful, fantastic communication skills, and open to critique. Looking forward to working with them again!

Tom Sharp
Radiation Protection Adviser with L2 Business Consulting, Playtester for Guild66

As someone with limited experience of TTRPGs, I really enjoyed playing Guid66. The world was really fun and interesting and I loved meeting and seeing the weird and wonderful creatures along the way.

The world was definitely very immersive and reading through the players guide it was easy to tell that a lot of thought and energy had gone into it. I particularly enjoyed being a part of the School of Boar and wielding my mighty hammer!

There was a good level of creative freedom in the game that allowed us to make it what we wanted without becoming lost in the world. Overall it was great to play and I would love to play it again!

Miguel Soto Baez
Senior Backend Programmer and Founder and Creative Director of NeoGameLab

I am pleased to recommend Joseph as an outstanding Narrative Director. During our collaboration at Neo Game Lab, I observed their exceptional storytelling skills and strategic narrative development.

Joseph possesses a unique ability to craft compelling narratives that resonate with audiences. Their contributions have been instrumental in enhancing the overall storytelling experience of our projects.

As a leader, Joseph brings a visionary approach to narrative design and consistently demonstrates a keen understanding of the nuanced aspects of storytelling. Their dedication to creating immersive and engaging narratives sets them apart.

In conclusion, Joseph is a highly talented and effective professional in the realm of narrative direction. I enthusiastically recommend Joseph for any project or team in need of a skilled storyteller and strategic narrative leader.

Isabella Ahrendt
Concept Artist and Freelance Graphic Designer

Very proactive and friendly! Also very easy to work with! I had no issues with organization or overscoping during our project together thanks to Joseph’s efforts as a producer. Furthermore, they were effective in communicating their ideas and open to feedback from the rest of the team as well. Honestly an amazing team member!

Skills

Software

Production

  • Hansoft

  • Trello

  • Shotgun

  • Basecamp

3D Art

  • Autodesk Maya

  • Blender

  • Substance Designer

Illustration

  • Adobe Premiere Pro

  • Adobe After Effects

  • Adobe Photoshop

  • Adobe Illustrator

  • Adobe InDesign

  • Canva

  • Affinity Designer

Creative

Writing

  • 2 Best-selling books

  • TTRPG modules and campaigns

  • Social media copy

3D Art

  • Info-animatic for The Interpreter Initiative (Formerly Sign Connect)

  • 3D printed production moulds for Hatchling Games

  • Character Art for Dokis World by Neo Games Lab

  • 2nd place winner of Thailand Summer Game Jam for art on Summer Set Radio

  • Sole 3D artist on Graviture

  • 3D artist and designer for Carton Courier

  • 3D art for Abstraction

  • BA Computer Animation and Visual Effects

  • MA in Visual Effects


Illustration

  • Posters, Flyers and Booklets for CECA NE

  • Social Media Content for Circus Central and CECA NE

Leadership

My leadership journey—spanning various media production roles and leading multicultural teams—has taught me to work cross-departmentally, adapt to different perspectives, prioritise people over data, and unify teams toward a shared vision.

Working across China, Thailand and the UK, and with studios from America, Chile and Portugal, I’ve learnt to identify creative strengths and areas of challenge. Through clear communication, Agile frameworks, and a little empathy, I transform creative tension into momentum.

I’m always reflecting, iterating, and seeking feedback because leadership isn’t static—it’s about growing alongside your team to deliver work that matters.

Production

I’ve been lucky enough to work on a range of projects with a variety of disciplines.
Managing a team of creatives and developers, I’ve produced

  • 2 best-selling books

  • best-selling merchandise

  • 5 video games

  • 4 animation

  • 10-episode video series on Cosmetic Dermatology on behalf of Dr Wass

  • Viral Content for CECA NE, Circus Central and Fully Booked Theatre

👇 Click Skill Areas Below! 👇

Contact Me

I’m keen to hear from you, don’t be shy, let’s connect!

tkathn@outlook.com